web-exclusive
[/wɛb ɪkˈskluːsɪv/]
adjective
exclusivo da web
1. Available only on the internet or a website, not distributed through traditional media or physical channels
The streaming service released a web-exclusive episode that was not available on television.
O serviço de streaming lançou um episódio exclusivo da web que não estava disponível na televisão.
2. Content or products offered solely through online platforms or websites
This web-exclusive deal is only valid for online purchases.
Esta oferta exclusiva da web é válida apenas para compras online.
3. Digital content created specifically for internet distribution
The brand launched a web-exclusive documentary series on their website.
A marca lançou uma série documental exclusiva da web em seu site.
This term became prevalent during the rise of streaming services and e-commerce in the 2010s. In Brazil, it's commonly used in marketing campaigns for streaming platforms like Netflix, YouTube, and globoplay, as well as in e-commerce promotions. The term reflects the shift toward digital-first content distribution and the importance of online platforms in modern commerce and entertainment.
NYC Slang
internet drop (referring to something released online only)
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