virtual selling
[ˈvɜːr.tʃu.əl ˈsel.ɪŋ]
noun
venda virtual
1. the process of selling products or services to customers through digital platforms, online channels, or virtual environments without physical face-to-face interaction
Virtual selling has become essential for businesses adapting to remote work environments.
A venda virtual tornou-se essencial para empresas que se adaptam a ambientes de trabalho remoto.
2. sales conducted through video calls, e-commerce websites, social media platforms, or virtual showrooms
The company increased revenue through virtual selling via livestream events.
A empresa aumentou a receita através da venda virtual via eventos ao vivo.
3. the use of technology and digital tools to facilitate the buying and selling process remotely
Virtual selling requires strong communication skills and digital literacy.
A venda virtual requer habilidades de comunicação forte e letramento digital.
Virtual selling gained significant prominence in Brazil and globally during the COVID-19 pandemic (2020-2021). In Brazilian business culture, it represents modernization and adaptation, particularly among small and medium-sized enterprises (SMEs). The term is widely used in training programs, corporate jargon, and marketing strategies. In the USA, it reflects the broader digital transformation trend and is frequently associated with startup culture and innovation in sales methodologies.
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