1. Marketing strategy or campaign executed with incomplete information, unclear objectives, or ambiguous targeting, resulting in unpredictable outcomes
The company's uncertain marketing approach led to mixed results in brand awareness.
A abordagem de marketing incerto da empresa resultou em resultados mistos na consciência da marca.
2. Business activity where market conditions, consumer behavior, or competitive landscape are not clearly defined, making campaign effectiveness difficult to predict
Uncertain marketing in emerging markets requires extensive market research.
O marketing incerto em mercados emergentes exige pesquisa de mercado extensiva.