1. A different path or way to reach a destination, typically used when the primary route is unavailable, congested, or undesirable
Due to road construction, we had to take an alternative route to get to the airport.
Devido à construção da estrada, tivemos que tomar uma rota alternativa para chegar ao aeroporto.
2. A figurative path or approach that differs from the standard or conventional method
The company decided to explore an alternative route to increase profitability.
A empresa decidiu explorar uma rota alternativa para aumentar a lucratividade.