1. by means of marketing and advertising pathways or platforms used to promote products, services, or information
The company reached new customers through promotional channels such as social media and email marketing.
A empresa alcançou novos clientes através de canais promocionais como mídia social e marketing por email.
2. via distribution networks designed specifically for promotional purposes
We distributed the discount codes through promotional channels to increase brand awareness.
Distribuímos os códigos de desconto através de canais promocionais para aumentar a consciência da marca.