synchronized release
[/ˈsɪŋkrənaɪzd rɪˈlis/]
nounpl: synchronized releases
lançamento sincronizado
1. The coordinated launch or distribution of a product, movie, game, or service across multiple markets, platforms, or regions at the same time
The movie had a synchronized release across all international markets on the same date.
O filme teve um lançamento sincronizado em todos os mercados internacionais na mesma data.
2. In technology, the simultaneous delivery or update of software across multiple systems or devices
The software company announced a synchronized release of their new version across all platforms.
A empresa de software anunciou um lançamento sincronizado de sua nova versão em todas as plataformas.
3. The coordinated timing of events, actions, or processes to occur at the same moment
The synchronized release of the trailer and merchandise announcement created maximum marketing impact.
O lançamento sincronizado do trailer e do anúncio de mercadorias criou o máximo impacto de marketing.
In Brazil and Portugal, 'synchronized release' is commonly used in film distribution, software development, and gaming industries. Major film studios coordinate synchronized releases to combat piracy and maximize opening weekend revenues. The term is also prevalent in the tech industry, where companies use synchronized releases to ensure consistent user experience across different regions and platforms.
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