stable pricing
[/ˈsteɪbəl ˈpraɪsɪŋ/]
noun
preço estável
1. A pricing strategy where prices remain consistent and predictable over a period of time without significant fluctuations
The company implemented stable pricing to build customer trust and loyalty.
A empresa implementou preço estável para construir confiança e lealdade do cliente.
2. The practice of maintaining uniform prices across markets or time periods to provide certainty to consumers
Stable pricing in the airline industry helps passengers plan their travel budgets effectively.
O preço estável na indústria aérea ajuda os passageiros a planejar seus orçamentos de viagem de forma eficaz.
3. An economic condition where prices of goods or services remain relatively unchanged despite market pressures
During the recession, stable pricing became a competitive advantage for retailers.
Durante a recessão, o preço estável tornou-se uma vantagem competitiva para varejistas.
In Brazil, stable pricing is often associated with consumer protection and fair trade practices. It's frequently discussed in the context of essential goods and services. In the USA, stable pricing is a marketing tool emphasizing reliability and customer confidence, particularly important in competitive markets.
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