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signature event

[ˈsɪɡnətʃər ɪˈvɛnt]
nounpl: signature events
evento de marca registrada / evento emblemático
1. A distinctive or characteristic event that is particularly associated with a person, organization, or brand; a flagship event that represents the core identity or values
The Oscars is Hollywood's signature event.
O Oscar é o evento emblemático de Hollywood.
2. An annual or recurring event known for being unique, memorable, or iconic in its field
The fashion week in Paris is considered the signature event for haute couture.
A semana de moda em Paris é considerada o evento emblemático da alta costura.
Synonyms
flagship eventhallmark eventsignature occasioniconic eventlandmark event
Antonyms
minor eventobscure eventunremarkable event

Regional Variations

General Brazilian
evento emblemático / evento de marca
Commonly used in media and business contexts
São Paulo
evento-marca / evento assinatura
Business and marketing terminology
Portugal
evento emblemático / evento de referência
Formal usage in cultural and organizational contexts

Related Idioms & Phrases

the crown jewel of events
the bread and butter of the organization
calling card event
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