retail operation
[/ˈriːteɪl ˌɑːpəˈreɪʃən/]
nounpl: retail operations
operação de varejo
1. A business establishment or set of activities involved in selling goods directly to consumers through physical stores or other sales channels
The company expanded its retail operation by opening five new stores across the country.
A empresa expandiu sua operação de varejo abrindo cinco novas lojas em todo o país.
2. The management and execution of day-to-day activities in a retail store, including inventory management, customer service, and sales
Efficient retail operation requires careful attention to stock levels and customer satisfaction.
Uma operação de varejo eficiente requer atenção cuidadosa aos níveis de estoque e satisfação do cliente.
3. The commercial activities and business model of selling merchandise at retail prices to end consumers
Our retail operation generated 60% of the company's total revenue last year.
Nossa operação de varejo gerou 60% da receita total da empresa no ano passado.
In Brazil, 'operação de varejo' is a standard business term reflecting the importance of retail commerce in the economy. The term is widely used in shopping malls (shoppings), street commerce (comércio de rua), and e-commerce contexts. In the USA, retail operations are a significant economic sector, and the term is commonly used in business management, real estate, and franchise discussions.
Related Idioms & Phrases
retail operation on a shoestring - gerenciar uma operação com orçamento limitado
run a tight retail operation - manter uma operação bem organizada e eficiente
expand retail operations - expandir operações varejistas
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