regulatory focus
[ˌreɡjələtɔːri ˈfoʊkəs]
nounpl: regulatory focuses
foco regulatório
1. A psychological concept describing an individual's motivational orientation toward achieving goals, divided into promotion focus (pursuing gains and advancement) and prevention focus (avoiding losses and maintaining safety)
Her regulatory focus is promotion-oriented, meaning she is motivated by opportunities for growth and advancement in her career.
Seu foco regulatório é orientado para promoção, significando que ela é motivada por oportunidades de crescimento e avanço em sua carreira.
2. In business and organizational contexts, the strategic approach an entity adopts to comply with regulations and industry standards
The company's regulatory focus shifted toward prevention after the compliance violation.
O foco regulatório da empresa mudou para prevenção após a violação de conformidade.
This term originates from regulatory focus theory (RFT), developed by psychologist Tory Higgins in the 1990s. It is widely used in academic research, marketing, and organizational psychology in both Brazilian and American contexts. In Brazil, the term is commonly adopted in business schools and corporate training programs without direct translation, though 'foco regulatório' is the standard Portuguese equivalent used in formal documents and academic publications.
Related Idioms & Phrases
promotion-focused mindset
prevention-focused approach
regulatory compliance strategy
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