1. A research or analytical method that emphasizes the measurement and analysis of numerical data and statistical evidence
The quantitative approach to market research relies on surveys and statistical analysis.
A abordagem quantitativa para pesquisa de mercado se baseia em pesquisas e análise estatística.
2. A methodology in science and social sciences that focuses on collecting and interpreting quantifiable information
The study employed a quantitative approach using large sample sizes and regression analysis.
O estudo utilizou uma abordagem quantitativa usando amostras grandes e análise de regressão.