purchasing power
[PUR-ches-ing POW-er]
noun
poder de compra
1. The ability of an individual or group to buy goods and services; the quantity of goods or services that can be purchased with a unit of currency
The rising cost of living has reduced the purchasing power of many families.
O aumento do custo de vida reduziu o poder de compra de muitas famílias.
2. In economics, the real value of money in terms of the amount of goods or services it can buy, often adjusted for inflation
Inflation erodes purchasing power over time.
A inflação reduz o poder de compra ao longo do tempo.
3. The economic strength or financial capacity of a consumer or market segment
Young professionals have significant purchasing power in the technology sector.
Os profissionais jovens têm considerável poder de compra no setor de tecnologia.
In Brazil, discussions about purchasing power are particularly relevant due to economic inflation cycles and income disparities. The term 'poder de compra' is frequently used in media reports about economic conditions, salary negotiations, and consumer trends. In the United States, purchasing power is a central concept in discussions about wages, inflation, and wealth inequality, especially regarding the middle class.
Related Idioms & Phrases
increase in purchasing power
loss of purchasing power
purchasing power parity (PPP)
erosion of purchasing power
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