one-off event
[wʌn ɔːf ɪˈvent]
nounpl: one-off events
evento único / evento pontual
1. A special event that happens only once and is not repeated or part of a regular series
The concert was a one-off event organized to raise funds for charity.
O show foi um evento único organizado para arrecadar fundos para caridade.
2. A singular occurrence that stands alone without continuation or repetition
This festival started as a one-off event in 2015 but became so popular it's now annual.
Este festival começou como um evento pontual em 2015, mas ficou tão popular que agora é anual.
In Brazilian business culture, 'evento único' is commonly used in corporate communications and marketing to describe limited-time promotions or special product launches. In the USA, 'one-off event' is frequently used in entertainment, fundraising, and marketing contexts to emphasize exclusivity and create urgency among consumers.
NYC Slang
one-time thing / one-shot deal
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