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niche topic

[/niːʃ ˈtɒpɪk/]
nounpl: niche topics
tópico de nicho
1. A specialized subject or theme that appeals to or interests a specific, limited audience rather than the general public
The podcast focuses on a niche topic that only appeals to vintage car enthusiasts.
O podcast se concentra em um tópico de nicho que só interessa a entusiastas de carros antigos.
2. A particular area of interest or expertise that serves a narrow market segment
She started a blog about a niche topic: rare orchid cultivation.
Ela começou um blog sobre um tópico de nicho: cultivo de orquídeas raras.
Synonyms
specialized topicnarrow subjectspecific interesttargeted theme
Antonyms
mainstream topicgeneral subjectpopular themebroad topic

Regional Variations

General Brazilian
tópico de nicho
Most common usage across Brazil
São Paulo
assunto de nicho
Alternative term used in professional contexts
Portugal
tema de nicho
Preferred term in European Portuguese

Related Idioms & Phrases

find one's niche
cater to a niche market
serve a niche audience
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