1. A person who is likely or eligible to become a member of an organization, group, or association but has not yet formally joined
The club is reaching out to potential members in the community.
O clube está entrando em contato com membros em potencial na comunidade.
2. Someone who has the qualifications or characteristics necessary to join a group but whose membership is not yet confirmed or official
As a potential member, you will need to complete an application form.
Como membro em potencial, você precisará preencher um formulário de inscrição.