marked preference

[/mɑːrkt ˈprɛfərəns/]
noun phrasepl: marked preferences
preferência marcada
1. a clear, noticeable, and strong liking or choice for something over other options
She has a marked preference for classical music over pop music.
Ela tem uma preferência marcada por música clássica em relação à música pop.
2. an evident tendency or inclination that is obvious to observers
The company showed a marked preference for hiring candidates with advanced degrees.
A empresa demonstrou uma preferência marcada por contratar candidatos com diplomas avançados.
This phrase is used in both American English and Brazilian Portuguese in formal contexts such as academic writing, business communications, and professional discussions. In Brazil, it's commonly used in marketing and consumer preference studies. The term maintains the same level of formality in both languages and is understood across different educational and socioeconomic groups.
Synonyms / Sinônimos
strong preferenceclear preferencedistinct preferencepronounced preferencedefinite preference
Antonyms / Antônimos
indifferenceno preferenceweak preferenceslight preference

Regional Variations

General Brazilian
preferência marcada
standard usage in formal and informal contexts
São Paulo
preferência marcada / preferência clara
both terms are commonly used in business and academic settings
Rio de Janeiro
preferência marcada
widely understood and used in all registers
Portugal
preferência marcada / preferência acentuada
both terms are acceptable; 'acentuada' is also commonly used

Related Words

preferencepredilectioninclinationtendencypartialitybias

Related Idioms & Phrases

show a marked preference for something
have a marked preference for something
express a marked preference
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