makeup foundation
[/ˈmeɪkʌp faʊnˈdeɪʃən/]
nounpl: makeup foundations
base de maquiagem
1. A liquid, cream, or powder cosmetic product applied to the face to create an even skin tone, cover blemishes, and provide a base for other makeup
She applied makeup foundation before adding concealer and powder to her face.
Ela aplicou a base de maquiagem antes de adicionar corretivo e pó ao rosto.
2. The first layer of makeup that evens out skin texture and provides coverage
A good makeup foundation is essential for a flawless makeup look.
Uma boa base de maquiagem é essencial para uma maquiagem impecável.
Makeup foundation is a staple in both American and Brazilian beauty culture. In Brazil, it is essential in daily beauty routines across all social classes, with significant variation in quality and price points available. The term 'base' is often used colloquially in Portuguese, especially among younger consumers and beauty professionals. In the US and NYC, foundation is a cornerstone of the makeup industry with extensive shade ranges and formulations catering to diverse skin tones and types.
NYC Slang
foundation or just 'base' - commonly used without the 'makeup' prefix in beauty communities
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