keyword

[/ˈkiːwɜːrd/]
nounpl: keywords
palavra-chave
1. A word or phrase that is significant or important, especially one that represents the main idea or topic of a text, document, or search query
The keyword 'climate change' appears frequently in the research paper.
A palavra-chave 'mudança climática' aparece frequentemente no artigo de pesquisa.
2. In computing and information technology, a reserved word that has a special meaning in a programming language or database system
In Python, 'def' is a keyword used to define functions.
Em Python, 'def' é uma palavra-chave usada para definir funções.
3. A term used in search engine optimization and online marketing to describe words that users search for online
We need to optimize our website for the keyword 'best pizza in New York'.
Precisamos otimizar nosso site para a palavra-chave 'melhor pizza em Nova York'.
The term 'keyword' has become increasingly important in Brazilian and Portuguese digital culture with the rise of search engine optimization and digital marketing. In tech companies and startups across Brazil, especially in São Paulo's thriving tech hub, understanding keywords is fundamental to online presence. The term is equally used in academia and business contexts.
Synonyms / Sinônimos
termkey termsearch termindex word

Regional Variations

General Brazilian
palavra-chave
Standard translation used throughout Brazil in technology and academic contexts
São Paulo
palavra-chave
Commonly used in tech industry and business; sometimes simplified to 'chave' in informal contexts
Rio de Janeiro
palavra-chave
Standard usage; occasionally 'termo-chave' in academic settings
Portugal
palavra-chave
Identical to Brazilian Portuguese; universally understood in European Portuguese

Related Words

metadatatagindexsemanticalgorithmsearch engine

Related Idioms & Phrases

hit the keyword - usar a palavra-chave correta
keyword optimization - otimização de palavras-chave
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