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key feature

[kiː ˈfiːtʃər]
nounpl: key features
característica principal
1. An important or distinctive characteristic that is central to the identity or function of something
The key feature of this smartphone is its advanced camera system.
A característica principal deste smartphone é seu sistema de câmera avançado.
2. A prominent or essential aspect that defines or distinguishes a product, service, or concept
One key feature of the new software is its user-friendly interface.
Uma característica principal do novo software é sua interface amigável.
Synonyms
main featureprincipal characteristicessential attributedefining trait
Antonyms
minor featuresecondary characteristicinsignificant aspect

Regional Variations

General Brazilian
característica principal
Most common usage across Brazil
São Paulo
atributo chave
More technical/business usage
Portugal
característica-chave
Alternative hyphenated form used in Portugal

Related Idioms & Phrases

the main attraction
the crowning jewel
the heart of the matter
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