1. A creative and original approach to product or service design that introduces new ideas, methods, or technologies to solve problems or improve functionality
The company's innovative design won multiple international awards.
O design inovador da empresa ganhou vários prêmios internacionais.
2. The process of creating something new and different that improves upon existing designs or establishes entirely new design concepts
Innovative design in architecture has transformed modern cities.
O design inovador na arquitetura transformou as cidades modernas.