1. A structured initiative designed to motivate employees, customers, or other stakeholders to achieve specific goals or behaviors by offering rewards or benefits
The company launched an incentive program to increase sales performance among their staff.
A empresa lançou um programa de incentivos para aumentar o desempenho de vendas de sua equipe.
2. A government or organizational scheme that provides financial or non-financial rewards to encourage desired actions
The city introduced an incentive program to promote electric vehicle purchases.
A cidade introduziu um programa de incentivos para promover a compra de veículos elétricos.