1. Advertising that promotes a product or brand indirectly through integration into content, entertainment, or media without explicit advertisement or disclosure
The movie featured implicit advertising when the main character drank from a branded soda bottle throughout several scenes.
O filme apresentava publicidade implícita quando o personagem principal bebia de uma garrafa de refrigerante de marca em várias cenas.
2. Subtle or covert marketing strategy where products or brands are woven into narratives rather than presented as traditional advertisements
Implicit advertising in reality TV shows often goes unnoticed by viewers but influences their purchasing decisions.
A publicidade implícita em reality shows frequentemente passa despercebida pelos telespectadores, mas influencia suas decisões de compra.