human-focused

[ˈhjuːmən ˈfoʊkəst]
adjective
centrado no ser humano
1. designed with primary emphasis on human needs, experiences, and well-being rather than other considerations
The company adopted a human-focused approach to product development.
A empresa adotou uma abordagem centrada no ser humano para o desenvolvimento de produtos.
2. prioritizing people's welfare, dignity, and agency in decision-making processes
Human-focused design ensures user satisfaction and accessibility.
O design centrado no ser humano garante satisfação do usuário e acessibilidade.
3. placing human values and perspectives at the center of organizational strategy or policy
A human-focused leadership style builds stronger team relationships.
Um estilo de liderança centrado no ser humano constrói relacionamentos de equipe mais fortes.
This term has gained significant prominence in both Brazilian and American corporate culture since the 2010s, particularly in technology, design, and organizational development fields. In Brazil, it reflects a growing emphasis on humanização (humanization) in business practices. In the USA, it's part of the 'human-centered design' movement popularized by IDEO and Stanford's Design School.
Synonyms / Sinônimos
human-centeredpeople-orienteduser-centrichuman-centric
Antonyms / Antônimos
machine-focusedprofit-driventechnology-firstdehumanizing

Regional Variations

General Brazilian
centrado no ser humano
most common formal translation used in business and design contexts
Brazil
com foco nas pessoas
alternative translation used in informal corporate settings
Portugal
centrado no ser humano
formal translation, identical to Brazilian Portuguese
USA
human-focused
increasingly common in tech, design, and management literature since 2010s

Related Words

empathyuser experienceaccessibilitydignitywell-being

Related Idioms & Phrases

keep people first
put humans at the center
people-before-profit
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