flouting custom
[FLOW-ting KUS-tum]
verb phrase / gerund
desrespeitar costume / violar costume / descumprir costume
1. deliberately refusing to obey or respect an established tradition, social norm, or conventional practice
By wearing shorts to the formal dinner, she was flouting custom.
Ao usar shorts para o jantar formal, ela estava desrespeitando o costume.
2. openly showing contempt or disregard for what is traditionally expected or socially acceptable
Flouting custom, the young artist rejected all traditional painting techniques.
Desrespeitando o costume, o jovem artista rejeitou todas as técnicas tradicionais de pintura.
In Brazilian culture, flouting custom is often viewed differently depending on context—it can represent progressive modernization (especially in urban centers like São Paulo) or be seen as disrespectful in more traditional communities. In the USA and NYC specifically, flouting convention is often celebrated as individualism and personal freedom, reflecting the cultural value of nonconformity and innovation.
NYC Slang
going rogue / doing your own thing / breaking the rules
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