ethical venture
[ˈɛθɪkəl ˈvɛntʃər]
nounpl: ethical ventures
empreendimento ético
1. A business enterprise or project conducted with strong moral principles, prioritizing social responsibility, environmental sustainability, and fair practices alongside profitability
The company started as an ethical venture, committing to fair-trade sourcing and carbon-neutral operations.
A empresa começou como um empreendimento ético, comprometendo-se com o abastecimento de comércio justo e operações neutras em carbono.
2. An entrepreneurial initiative designed to address social or environmental problems while generating sustainable income
Her ethical venture provides employment to underprivileged communities while producing eco-friendly textiles.
Seu empreendimento ético fornece emprego para comunidades desfavorecidas enquanto produz têxteis ecologicamente corretos.
The term 'ethical venture' has gained significant prominence in both American and Brazilian business cultures since the 2000s, reflecting growing consumer demand for socially responsible businesses. In Brazil, it aligns with the 'economia criativa' (creative economy) movement and social entrepreneurship initiatives. In the USA, it's strongly associated with millennial and Gen-Z business models and impact investing trends.
NYC Slang
woke business or do-good venture
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