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encourage anticipation

[en-KUR-ij an-TIS-uh-pay-shuhn]
verb phrase
encorajar a antecipação
1. to promote or inspire expectation or prediction of a future event
The marketing campaign was designed to encourage anticipation for the product launch.
A campanha de marketing foi projetada para encorajar a antecipação do lançamento do produto.
2. to foster eagerness or excitement about something that is expected to happen
The teaser trailer helped encourage anticipation among movie fans.
O trailer de divulgação ajudou a encorajar a antecipação entre os fãs de cinema.
NYC Slang
hype it up
Synonyms
foster anticipationbuild expectationpromote excitementstimulate interestinspire eagerness
Antonyms
discourage anticipationdampen expectationssuppress excitementdiminish interest

Regional Variations

General Brazilian
encorajar a antecipação
standard usage across Brazil
Rio de Janeiro
estimular a expectativa
common alternative phrasing
São Paulo
promover a antecipação
business and marketing contexts
Portugal
incentivar a antecipação
more formal Portuguese usage

Related Idioms & Phrases

build up to something
get people excited about
create buzz for
whet someone's appetite for
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