early adopter

[ˈɜːrli əˈdɒptər]
nounpl: early adopters
adotante inicial
1. A person or organization that starts using a new technology, product, or service before it becomes mainstream or widely available
Early adopters of smartphones were willing to pay premium prices for cutting-edge technology.
Os adotantes iniciais de smartphones estavam dispostos a pagar preços premium pela tecnologia de ponta.
2. An individual who embraces innovation and is among the first to try new ideas, products, or services in their market segment
As an early adopter of social media, she built a large following before the platforms became saturated.
Como adotante inicial de mídia social, ela construiu um grande número de seguidores antes das plataformas ficarem saturadas.
In the USA and Brazil's tech hubs (São Paulo, Rio de Janeiro), 'early adopter' is a term of prestige in technology and startup circles. Early adopters are often viewed as trendsetters and influencers. In business contexts across Brazil, the English term is frequently used even in Portuguese conversations within the tech industry. The concept is particularly relevant in discussions of digital transformation and e-commerce adoption in Brazil.
NYC Slang
first-mover or trendsetter
Synonyms / Sinônimos
innovatorpioneerfirst movertech enthusiasttrendsetters
Antonyms / Antônimos
late adopterlaggardtraditionalistconservative consumer

Regional Variations

General Brazilian Portuguese
adotante inicial
Standard term used in business and technology contexts
Brazil (Tech Industry)
pioneiro tecnológico
Alternative term emphasizing technological innovation aspect
Portugal
adotante inicial
Same term used, though less common in everyday speech
São Paulo (Business Hub)
early adopter (borrowed)
Often used in English in formal business contexts due to tech industry influence

Related Words

technology adoptioninnovation curvedisruptive technologymarket penetrationadoption lifecycle

Related Idioms & Phrases

jump on the bandwagon (early)
get in on the ground floor
ahead of the curve
ride the wave of innovation
Look up more words on Fala2Me
The free English-Portuguese dictionary with real Brazilian accents, NYC slang, conjugator and more
Open Fala2Me →