donation drive
[/doʊˈneɪʃən draɪv/]
nounpl: donation drives
campanha de arrecadação de doações
1. an organized effort to collect donations of money, goods, or services for a charitable cause or organization
The school organized a donation drive to collect books for the local library.
A escola organizou uma campanha de arrecadação para coletar livros para a biblioteca local.
2. a coordinated campaign with a specific goal, timeframe, and promotional strategy to encourage giving
During the holiday season, the nonprofit launched a donation drive to help families in need.
Durante a época de férias, a organização sem fins lucrativos lançou uma campanha de arrecadação para ajudar famílias necessitadas.
Donation drives are particularly common in North American culture, especially in schools, religious institutions, and during holiday seasons. In Brazil, similar initiatives are often called 'campanhas de arrecadação' and are frequently organized by NGOs, religious organizations, and community groups, particularly around Christmas (Natal) and to support social causes. The concept reflects the philanthropic tradition more prominent in Anglo-American societies.
Related Idioms & Phrases
to kick off a donation drive
to launch a donation drive
to participate in a donation drive
to contribute to a donation drive
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