demonstrator model
[ˌdɛmənˈstreɪtər ˈmɑdəl]
nounpl: demonstrator models
modelo de demonstração
1. A sample product used by manufacturers or retailers to showcase features and capabilities to potential customers
The car dealership had a demonstrator model on the showroom floor for customers to inspect.
A concessionária tinha um modelo de demonstração no piso de exposição para os clientes inspecionarem.
2. A product that has been used for display or testing purposes and may be sold at a reduced price
The electronics store offered a discount on the demonstrator model of the new laptop.
A loja de eletrônicos ofereceu um desconto no modelo de demonstração do novo laptop.
3. A prototype or sample version of a product designed to illustrate its operation and benefits
Engineers presented a demonstrator model of the new technology at the conference.
Os engenheiros apresentaram um modelo de demonstração da nova tecnologia na conferência.
In Brazil and the USA, demonstrator models are common in automotive and electronics retail. They are typically discounted because they have been handled by multiple customers and may show minor wear. In dealerships, demonstrator models are often vehicles that salespeople have driven and customers have test-driven. This practice is especially prevalent in the automotive industry where prices can be significantly reduced (10-25% off) for demonstrator vehicles.
NYC Slang
floor model, demo unit, showroom car
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