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customer experience improvement

[ˈkʌstəmər ɪkˈspɪəriəns ɪmˈpruːvmənt]
noun phrasepl: customer experience improvements
melhoria da experiência do cliente
1. The process of enhancing and optimizing all interactions and touchpoints between a customer and a company to increase satisfaction, loyalty, and overall positive perception.
The company invested in customer experience improvement by upgrading their customer service platform.
A empresa investiu em melhoria da experiência do cliente atualizando sua plataforma de atendimento ao cliente.
2. Strategic initiatives and measures designed to make customer journeys smoother, more efficient, and more satisfying across all channels.
Customer experience improvement was a key priority in their digital transformation strategy.
A melhoria da experiência do cliente foi uma prioridade-chave em sua estratégia de transformação digital.
Synonyms
customer satisfaction enhancementcustomer journey optimizationCX improvementservice quality enhancement
Antonyms
customer experience degradationservice deteriorationcustomer dissatisfaction

Regional Variations

General Brazilian
melhoria da experiência do cliente
Most commonly used term in Brazilian Portuguese business contexts
São Paulo
melhoria da experiência do cliente / otimização da jornada do cliente
Business-focused terminology, often using both expressions interchangeably
Portugal
melhoria da experiência do cliente / aperfeiçoamento da experiência do cliente
Uses 'aperfeiçoamento' as an alternative, slightly more formal term

Related Idioms & Phrases

going the extra mile for customers
putting the customer first
raising the bar on customer service
customer-centric approach
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