1. Organized efforts or programs implemented by a company or organization to raise expenses, prices, or operational costs
The company announced several cost increase initiatives to improve service quality.
A empresa anunciou várias iniciativas de aumento de custos para melhorar a qualidade do serviço.
2. Strategic actions designed to pass on higher expenses to consumers or stakeholders
Cost increase initiatives were necessary due to rising raw material prices.
As iniciativas de aumento de custos foram necessárias devido aos preços crescentes das matérias-primas.