1. A pattern of repeated losses or failures occurring regularly over time
The team suffered consistent defeat throughout the season, losing almost every game.
O time sofreu derrotas consistentes durante toda a temporada, perdendo quase todos os jogos.
2. Continuous or habitual loss in competition, business, or any competitive endeavor
After years of consistent defeat in the market, the company decided to rebrand.
Após anos de derrota consistente no mercado, a empresa decidiu se reposicionar.