complimentary programs
[/ˌkɒmplɪˈmentəri ˈproʊɡræmz/]
noun phrasepl: complimentary programs
programas gratuitos
1. Free services, activities, or offerings provided by a business, organization, or institution to customers, clients, or the public without charge
The hotel offers complimentary programs including fitness classes and guided tours for all guests.
O hotel oferece programas gratuitos incluindo aulas de fitness e passeios guiados para todos os hóspedes.
2. Educational or professional development initiatives offered at no cost to participants
The company launched complimentary programs to help employees develop new skills.
A empresa lançou programas gratuitos para ajudar os funcionários a desenvolver novas habilidades.
In Brazilian business culture, complimentary programs are often used as a value-added service to enhance customer loyalty and brand reputation. In the USA, they are commonly offered by hotels, gyms, airlines, and educational institutions as competitive advantages. The term 'complementary' is often confused with 'complimentary,' though 'complimentary programs' specifically refers to free offerings as a courtesy.
NYC Slang
free programs, no-strings-attached offerings
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