resistente à cor; que não desbota
1. Resistant to fading or running of color; able to retain color without bleeding or discoloring other materials when exposed to light, water, or washing
This colorfast fabric won't fade even after multiple washes.
Este tecido resistente à cor não desbota mesmo após múltiplas lavagens.
2. Describing dyes or paints that maintain their original color and do not transfer to other surfaces
The colorfast dye ensures the garment will look new for years.
O corante resistente à cor garante que a peça ficará nova por anos.
The term 'colorfast' is particularly important in consumer product marketing in both the US and Brazil, especially for textiles, clothing, and home goods. In Brazil, consumers increasingly look for 'resistente à cor' labels on clothing tags to ensure durability in the tropical climate where frequent washing and intense sunlight are common. The concept reflects quality and durability standards in both cultures.
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