champion integrity
[CHAM-pee-uhn IN-teg-ri-tee]
verb phrase / noun phrase
defender a integridade / promover a integridade
1. To actively support, promote, or defend the principle of integrity; to be an advocate for honesty and moral principles
The CEO decided to champion integrity by implementing strict ethical guidelines throughout the company.
O CEO decidiu defender a integridade ao implementar diretrizes éticas rigorosas em toda a empresa.
2. To serve as a leading example or role model of honest and principled behavior
She champions integrity in her field by refusing to compromise on ethical standards.
Ela promove a integridade em seu campo ao recusar-se a comprometer os padrões éticos.
In both Brazilian and American business cultures, 'championing integrity' has become increasingly important rhetoric, especially post-corporate scandals. In Brazil, this phrase is often used in formal corporate settings and governance discussions. In the USA, particularly in NYC, it reflects a commitment to ethical leadership and is frequently cited in leadership training and corporate mission statements. The concept carries significant weight in both cultures as a marker of trustworthiness and moral leadership.
NYC Slang
keep it 100 / stay real / walk the walk
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