build up to
[/bɪld ʌp tuː/]
verb
chegar a; preparar o terreno para; criar expectativa para
1. to gradually develop or increase in intensity toward something
The movie builds up to an exciting climax.
O filme chega a um clímax emocionante.
2. to prepare someone gradually for something that will happen
The coach built up to announcing the new team members.
O treinador preparou o terreno para anunciar os novos membros da equipe.
3. to create suspense or anticipation about something
The marketing campaign built up to the product launch.
A campanha de marketing criou expectativa para o lançamento do produto.
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