1. The process of allocating financial resources in the most efficient and effective way to maximize returns or minimize costs while achieving organizational goals
Budget optimization helped the company reduce expenses by 15% without compromising service quality.
A otimização de orçamento ajudou a empresa a reduzir despesas em 15% sem comprometer a qualidade do serviço.
2. Strategic financial planning to ensure that available funds are distributed to areas where they will generate the greatest value or impact
Through budget optimization, the marketing department increased its ROI significantly.
Através da otimização de orçamento, o departamento de marketing aumentou significativamente seu ROI.