broad expansion
[brɔːd ɪkˈspænʃən]
nounpl: broad expansions
expansão ampla
1. A comprehensive increase in size, scope, or reach across multiple areas or dimensions
The company announced a broad expansion into new markets across Asia and Europe.
A empresa anunciou uma expansão ampla para novos mercados na Ásia e Europa.
2. General growth that is not limited to a single sector or region but affects many areas simultaneously
The broad expansion of the infrastructure project included roads, railways, and airports.
A expansão ampla do projeto de infraestrutura incluiu estradas, ferrovias e aeroportos.
3. An extensive enlargement or development covering a wide range of activities or territories
The organization's broad expansion strategy focused on diversification and global reach.
A estratégia de expansão ampla da organização focou em diversificação e alcance global.
In Brazilian business contexts, 'expansão ampla' is commonly used when discussing corporate strategies and economic development. The term reflects the business community's preference for ambitious, multi-directional growth initiatives. In Portugal, similar business terminology applies but with slight preference for 'expansão abrangente'. Both terms are understood across all Portuguese-speaking regions.
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