brand building
[/brænd ˈbɪldɪŋ/]
noun
construção de marca
1. The strategic process of creating and developing a brand's identity, reputation, and value in the market through consistent marketing, messaging, and customer experiences
Effective brand building requires a long-term commitment to quality and customer satisfaction.
A construção de marca eficaz requer um compromisso de longo prazo com a qualidade e satisfação do cliente.
2. The activities and initiatives designed to increase brand awareness, loyalty, and equity among target audiences
Their brand building campaign focused on social media engagement and influencer partnerships.
Sua campanha de construção de marca focou em engajamento nas redes sociais e parcerias com influenciadores.
3. The investment in creating distinctive brand attributes that differentiate a company from competitors
Brand building is essential for startups trying to establish market presence.
A construção de marca é essencial para startups tentando estabelecer presença no mercado.
Brand building is a crucial concept in both Brazilian and American business cultures, reflecting the importance of corporate identity in competitive markets. In Brazil, with its rapidly growing consumer base and competitive retail sector, brand building has become increasingly important for both multinational corporations and local businesses seeking to establish market presence. The term is widely used in São Paulo's thriving marketing and advertising industry, and understanding strong brand building practices is essential for business success in the Portuguese-speaking market.
Look up more words on Fala2Me
The free English-Portuguese dictionary with real Brazilian accents, NYC slang, conjugator and more
Open Fala2Me →