1. An area in a person's field of vision where they cannot see, either due to physiological limitation or obstruction
The truck driver couldn't see the car in his blind spot.
O motorista do caminhão não conseguia ver o carro no seu ponto cego.
2. A subject about which someone is unwilling or unable to learn or understand
She has a blind spot when it comes to her son's misbehavior.
Ela tem um ponto cego quando se trata do comportamento inadequado do seu filho.
3. An area or aspect that someone fails to notice or consider
The company's marketing strategy has a significant blind spot regarding younger consumers.
A estratégia de marketing da empresa tem um ponto cego significativo em relação aos consumidores mais jovens.