blazon

[/ˈbleɪzən/]
noun/verbpl: blazons
brasão; exibir ostensivamente
1. A coat of arms or heraldic shield displaying a family's or institution's symbols and emblems
The knight's blazon featured a golden lion rampant on a crimson field.
O brasão do cavaleiro apresentava um leão dourado em posição vertical sobre um campo carmesim.
2. To display prominently or ostentatiously; to make widely known
She blazoned her achievements across social media.
Ela exibiu seus feitos de forma ostensiva nas redes sociais.
3. To describe heraldic arms or emblems in proper technical language
The herald blazoned the royal coat of arms during the ceremony.
O arauto descreveu o brasão real em linguagem heráldica apropriada durante a cerimônia.
4. To paint or inscribe a coat of arms on a surface
The artisans blazoned the family crest on the castle gates.
Os artesãos pintaram o brasão familiar nos portões do castelo.
Blazon is primarily used in formal, historical, and heraldic contexts in both American English and Portuguese. It is relatively formal and literary in contemporary usage. In modern casual speech, especially in Brazil and Portugal, the verb sense is less common, with 'exibir' (display/show), 'ostentar' (flaunt), or 'alardear' (boast) being preferred. The noun form remains important in genealogy, institutional identity, and historical studies across English and Portuguese-speaking cultures.
NYC Slang
flex; to show off or brag about something
Synonyms / Sinônimos
coat of armscrestemblemdisplayproclaimannounceflaunt
Antonyms / Antônimos
concealhidesuppressobscure

Regional Variations

General Brazilian
brasão; exibir
Most common usage; brasão for noun form, exibir for verb meaning to display
Portugal
brasão; ostentar
Similar usage to Brazilian Portuguese; ostentar more common for 'to flaunt'
Formal/Heraldic contexts
brasão; descrever em linguagem heráldica
Technical heraldic usage across all Portuguese-speaking regions

Related Words

heraldryheraldicescutcheoncrestarmsembleminsigniabanner

Related Idioms & Phrases

blazon forth - to announce or proclaim loudly and publicly
blazon one's name - to make oneself famous or widely known
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