1. A traditional method of marketing that relies on established channels and proven strategies, typically including mass media, print advertising, direct mail, and in-person sales techniques
The company decided to stick with a conventional marketing approach rather than investing in digital advertising.
A empresa decidiu manter uma abordagem de marketing convencional em vez de investir em publicidade digital.
2. Marketing strategies that predate digital and social media, focusing on offline promotional methods and traditional consumer engagement
Their conventional marketing approach included television commercials and newspaper ads.
Sua abordagem de marketing convencional incluía comerciais de televisão e anúncios em jornais.